About

Smalley-headshot.jpgBridge Builder Communications was launched by George Smalley in mid-2012 as a sole proprietorship based in Houston.

Smalley is a communications executive with more than 25 years of experience in the private and public sectors in the U.S. and abroad, working in leadership capacities for global companies and brands including Shell, Texaco, Saudi Aramco and Air Liquide.

In the public sector, Smalley served nearly six years as Vice President of Communications and Marketing for the Metropolitan Transit Authority of Harris County, Texas (METRO).

He has a proven record of successful communications on crises and high profile issues involving media, local governments and diverse communities. As Director of Communications for Shell Oil Company, Smalley directed all communications on the construction and start up of a controversial hydrogen retail station in Washington, D.C., the first of its kind in the U.S.  He also had crisis communication responsility for Shell tankers in U.S. waters and, with Saudi Aramco, for its ships in European and Asian waters.

In the M&A arena, Smalley led all internal and external communication on Shell’s acquisition of Pennzoil-Quaker State, and advised Saudi Aramco on media relations for its acquisition of 40 percent of the Philippine National Oil Company.

At Houston METRO, Smalley introduced a variety of social media tools that were used successfully with stakeholders during the route selection process of three new light rail lines.

Smalley is a Phi Beta Kappa graduate of Albion College in Albion, Michigan.